![\"What](\"https:\/\/www.citiesagencies.com\/usa\/wp-content\/uploads\/sites\/64\/2021\/05\/What-are-the-Dos-and-Donts-of-Link-Building_citiesagencies.jpg\")
<\/figure>\n\n\n\nThe Dos and Don\u2019ts of Link Building<\/h2>\n\n\n\nThe Dos<\/h3>\n\n\n\n>> Create awesome content<\/h4>\n\n\n\n
>> Create awesome content<\/h4>\n\n\n\n
This is the first thing you should work on if you want to improve your link building\u2014create and post awesome content. The best types of backlinks are those that you get naturally. And a good website would only link to yours if you post high quality content. So make sure to create super relevant and awesome content.<\/p>\n\n\n\n
>> Develop super useful guides<\/h4>\n\n\n\n
Generally when a website mentions another in its blog, it is to refer its readers to a blog where a particular topic is elaborately explained. For example, there may be a blog about SEO tips <\/strong>which briefly talks about link building. However, link building in itself is a vast topic and someone reading about it for the first time might not be able to understand it. Hence, the said blogger might include an external link to a beginner\u2019s guide of link building to help its audience understand the subject better. Therefore, making killer guides around your industry relevant topics can help your earn backlinks.<\/p>\n\n\n\n It\u2019s not just about getting backlinks from any website. A baby care products website linking to a sports website won\u2019t make sense, right? Such a link would at best be as good as nothing\u2014in a worse case, it can undermine your SEO. So, focus on gathering links from websites within your industry. Moreover, make sure that the website linking with you are authoritative and credible.<\/p>\n\n\n\n Help a Reporter Out or HARO is a platform that connects journalists seeking quotes and information from inside of a particular industries and those businesses that are willing to do that. Many journalists need such quotes and information so they can include in and improve their stories. However, not every pitch may be successful. But don\u2019t lose patience and try to refine your answers because once you hit the mark, it can earn some valuable links.<\/p>\n\n\n\n Link building isn\u2019t an overnight task. It takes a good amount of time, effort, diligence, and patience. Therefore, when you step into this, you need to be prepared to give all of that. And if you do everything right, you will be enjoying immense linking and SEO benefits.<\/p>\n\n\n\n If you think the higher the number of your backlinks is, the better would be your search engine optimization<\/a>, you are sorely mistaken. Google doesn\u2019t care as much about the quantity of your backlinks as it does about their quantity. And you can earn quality links only from authoritative websites that are relevant to your business.<\/p>\n\n\n\n There is an on-going controversy about whether or not buying links is entirely a bad idea or not. However, most SEO will tell you it is indeed bad. Paid links generally come from shady websites. And it totally contradicts the point that quality of the links matter more than their quantity. Moreover, one needs to be very careful and watchful with paid links. Not to mention how Google is smarter than ever and in most cases, it can tell whether the links are genuine or fake. Therefore, buying links is something best avoided altogether.<\/p>\n\n\n\n It is important to check out your backlink profile regularly and make sure only quality websites link with you. If you do not care about who links with, it can harm your SEO. Getting links from spammy and shady websites can make Google associate such sites with yours. And hence, your website might end up getting penalized. Therefore, keep checking whom you get backlinks from and weed out the bad ones.<\/p>\n\n\n\n It is an obsolete SEO tactic to suggest a specific anchor text to the website that links to you. If Google finds that a website is getting too many backlinks with the same anchor text, it can penalize that website. Therefore, it is always healthy to have variety in the anchor texts linked to your website.<\/p>\n\n\n\n Another don\u2019t f link building is to indulge in link-exchange schemes. Many websites would link to each other in order to gain backlinks. However, Google can spot such exchanges and such websites can end up getting penalize. Hence, you should not indulge in such schemes.<\/p>\n\n\n\n Linking building is extremely important for successful search engine optimization<\/a> and overall digital marketing<\/a>. Therefore, it is important to be very careful and thoughtful with this one. And with the help of the list of dos and don\u2019ts of link building given above, you can practice healthy and effective link building.<\/p>\n\n\n\n For more, make sure to follow our blog!<\/p>\n","protected":false},"excerpt":{"rendered":" Link building is an important part of SEO. Therefore, it is important to be very careful with how we build links. Hence, in this article, we are going to talk about the important dos and don\u2019ts of link building you should keep in mind. The sites that you link to […]<\/p>\n","protected":false},"author":13,"featured_media":121,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[42,86,131,154,224,225,229],"class_list":["post-118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ideas","tag-backlinks","tag-digital-marketing","tag-google","tag-link-building","tag-search-engine-optimization","tag-search-engine-ranking","tag-seo"],"yoast_head":"\n>> Focus on getting backlinks from authoritative and relevant websites<\/h4>\n\n\n\n
>> Try to Help a Reporter Out<\/h4>\n\n\n\n
>> Be patient<\/h4>\n\n\n\n
The Don\u2019ts<\/h3>\n\n\n\n
X Putting quantity over quality of the links<\/h4>\n\n\n\n
X Buying links<\/h4>\n\n\n\n
X Not caring about who links with you<\/h4>\n\n\n\n
X Suggesting anchor text<\/h4>\n\n\n\n
X Indulging in link-exchange<\/h4>\n\n\n\n
Final word<\/h3>\n\n\n\n